A new look and feel, but the same dedication to you
Total’s South African service stations are undergoing a major make-over as the local energy enterprise embraces the global rebranding to TotalEnergies.
Earlier this year, TotalEnergies announced its fresh new look, complete with a new logo, attitude and branding identity.
But the change is more than aesthetic, TotalEnergies wants the world to know that it is committed to transformation and will be changing its priorities away from just fossil fuels like oil and gas to more green, sustainable energy sources. These include renewable electricity, hydrogen, biomass, wind, and solar power initiatives across the world.
On 7 October 2021, TotalEnergies unveiled a completely revamped service station in Northriding, Johannesburg, the first of 20 service stations across South Africa.
From a multi-coloured ball of yarn to a swooping letterset, TotalEnergies new logo highlights the energy giant’s desire to change to a more sustainable, forward-thinking business strategy. But even though the look and feel might be different, TotalEnergies will maintain its previous commitments to improving its customers lives – alongside protecting the health of the planet.
For more information on TotalEnergies new look, feel and strategy, visit https://totalenergies.com/energy-is-reinventing-itself
